Have you started at least thinking about sending out your Christmas cards yet? It is still early enough, so I’m guessing most people are like me and haven’t sent them out yet. If that’s the case, great because you have a chance to get a little extra marketing mileage out of your yearly batch Christmas cards, and it so simple! Enter the ever so handy business card.

Before closing up those envelopes, pop in one or two of your business cards. Family and friends can be your best marketing allies, but they may not always know your URL or that you even have an Etsy shop. Consider sending them a couple, one to keep and one to give to someone else.

And while you are sending off those cards, don’t forget important business partners you’ve worked with over the years such as magazine editors, book editors, fellow artisans, anyone you’ve collaborated with this year or in previous years. Sending out a Christmas card is a good way to keep in touch as the months slide by and are gentle reminders that you are still out there and available for future opportunities.